Acclaimed Latin American author Leonardo Padrón has signed a two-year alliance with Banijay Americas division, A Fábrica Mexico & U.S. Hispanic, launched in January this yr. Transfer comes as the brand new scripted content material unit ramps up its bid to supply broadly interesting exhibits for the Spanish-speaking markets in Mexico, Latin America and the U.S.

Padrón is understood for such gripping dramas as “The Marked Coronary heart” (“Pálpito”) and “The Accident,” each high-ranking non-English hits on Netflix, the place he had a 3 -year partnership that has since ended.

His film credit embrace “Manuela Sáenz, the Liberator of the Liberator,” “The First Time” (“La primera vez”) and “Miranda.”

Initially from Caracas, Venezuela, he additionally penned the reboot of all-time telenovela hit “Rubi” for TelevisaUnivision amongst many different titles, and is an award-winning poet, essayist, columnist and chronicle author. He was among the many main writers on Venezuelan tv at its top, successful greater than 25 awards for his work on such hit dramas as “Amores de fin de siglo,” “Contra viento y marea,” “Cosita rica” and “Eva Luna,” amongst others.

Leonardo Padrón Productions goals to develop daring, character-driven narratives in partnership with A Fábrica Mexico & U.S. Hispanic, launched earlier this yr by Banijay Americas labels EndemolShine Boomdog and A Fábrica (Brazil). 

“Along with the Mexican and U.S. Hispanic markets, the enterprise will collaborate with Banijay Leisure’s scripted firms throughout its 21-market footprint, be capable to capitalize on the group’s central Scripted Fund, and profit from its huge distribution engine, Banijay Rights,” the enormous worldwide producer-distributor introduced.

“Forming an alliance with EndemolShine Boomdog and Banijay Leisure permits us to construct on probably the most highly effective device we’ve, collaboration. Additional constructing our shared inventive muscle, this partnership will allow us to craft cross-border tales which join with world audiences,” mentioned Padrón.

Alejandro Rincón, CEO, EndemolShine Boomdog remarked: “When establishing our new scripted division, Leonardo Padrón was the best choice to develop new tasks with. His work is second-to-none in Latin America, throughout each TV and movie, and his phrases resonate straight with audiences globally. Having Banijay Leisure onboard reinforces our ambition to broaden globally.”

The group at A Fábrica Mexico & U.S. Hispanic, led by Luiz Noronha and Rincón, is presently collaborating with Padrón on the event of a number of scripted drama collection tailor-made for its goal Spanish-speaking audiences. The primary slate of tasks is anticipated to hit the market later this yr.

Mentioned Frédéric Balmary, chief enterprise officer, Banijay Leisure: “As we develop our premium Spanish-language slate, this partnership gives a formidable alternative to develop tales that mirror the Latin American id whereas chatting with audiences all over the place. With the inventive drive of A Fábrica Mexico & U.S. Hispanic, and the worldwide attain of Banijay Leisure, we’re well-positioned to additional deliver Leonardo’s imaginative and prescient to the world.”

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